We transformed building facades in both Los Angeles and New York into immersive, sustainable installations. Each featured a hand-painted mural enhanced with eco-friendly materials, energy-efficient programmable LEDs, and sculptural elements inspired by nature, including botanical forms and whimsical critters. To ensure longevity, we implemented a modular, reusable design, allowing key components to be repurposed after the campaign. The result was a visually stunning and environmentally conscious execution that reinforced Perrier-Jouët’s brand values and delivered a highly shareable experience, both in-person and online